Monday 06 September 2004


A pilot advertising campaign promoting this website as a way of finding a solicitor started on 6 September 2004. The posters encourage the public to use solicitors by highlighting how they can help with common legal problems.

The ads will appear at London Bridge and Euston underground stations, and York, Leamington Spa and Newcastle-upon-Tyne mainline stations for four weeks from 6 September or 13 September.

In market research, 73% of those questioned found the ads believable and seven out of ten said they were helpful in telling people how to find a solicitor. A wider campaign may follow the pilot.

Click on the links below to see the ads, or read the Law Society's press release.

To e-mail a request for copies of the posters, click on the author link below.


Author(s): The Law Society


Downloadable document(s): My Solicitor, My Hero - business
My Solicitor, My Hero - employment
My Solicitor, My Hero - family


Adobe Acrobat accessibility